Add personalization to your Group Messages, making each message feel unique even if you only have to write it once.
To add Merge Fields to a Group Message:
1. Create a new Group Message. See our Group Message guide if you need help.
2. Select the Merge Field [ ] icon.
3. Select the Merge Field you want to add.
If the selected Merge Field chip is teal, it is all set and will populate with the relevant information for each contact within the group when they receive the message.
If the selected Merge Field chip is gray with a red exclamation mark, at least one of the contacts in the group does not have the Merge Field information in their Contact Details.
Updating a Merge Field
Click the gray Merge Field chip to pull up 3 options:
Replacement Word: Enter a word in the field that you want to appear in the message for all contacts who do not have the relevant merge field information in their Contact Details.
For example, if the Merge Field was "First Name", you might enter "valued customer". All contacts without a first name in their Contact Details would see "Hello valued customer" when they receive the message.
Skip Field: This option causes the merge chip in the message to show the # sign. Recipients will not see the # sign in their message, but the merge field will be skipped in their message. Make sure your message makes sense, whether the contact sees the Merge Field or not.
Exclude Contacts: This option removes all impacted contacts from this Group Message, but they remain in the Group. Excluded contacts will not receive the message, and a list of all excluded contacts can be found in the Analytics for this Group Message.
Once you've selected your preferred option, click Update Field to continue with the Group Message process.