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Link Sharing

Insert shortened, trackable web links into your text messages to drive website traffic, monitor click rates, and protect carrier deliverability.

How Link Sharing Works

Text Request's Link Sharing tool lets you paste any web address into your message and automatically converts it into a clean, shortened link (txtrqt.co/xxxxxx). This saves valuable character count in your message body and protects your texts from mobile carrier spam filters.

 

Link Feature How It Works What to Expect
Automatic Shortening Long URLs are condensed into a compact branded link. Saves message character space and prevents texts from splitting into multiple billing segments.
Real-Time Click Tracking Counts every time a recipient taps or clicks the link. Tracks total interactions, unique visits, and overall click rates across individual texts and broadcast campaigns.
Spam Protection Uses Text Request's verified domain rather than public link shorteners. Reduces carrier filtering and ensures your messages reach contact inboxes reliably.
Targeted Follow-Ups Segments recipients based on link engagement. Allows you to create targeted group follow-ups specifically for contacts who did or did not click.

Warning: Never place a link as the very last item in a text or send a message containing only a URL. Mobile carriers frequently flag messages ending in a link as spam. Always add conversational context or instructions after your link.

For example: "Review our catalog at [link] and let us know your favorite!" For more deliverability tips, view our Message Deliverability guide. 

Note: Avoid using free, public third-party link shorteners (like Bitly or TinyURL). Major carriers automatically block texts containing unbranded public shorteners. Always use Text Request's built-in Link Sharing tool. 

Adding a Tracked Link to a Message

Insert a shortened URL while drafting an individual text, setting up a template, or building a group broadcast.

Link Sharing URL

📍Path: Compose Message OR Messages > Conversations > Select Conversation Thread

1. Enter your recipient's contact information and begin typing your message.

2. Click the Link Sharing icon (chain links) at the bottom of the draft box.

3. Paste the full web address (including https://) into the URL field.

4. Click Insert URL.

5. Add closing text after the link, review your character count, and click Send.

 

Tip: Want to reuse links in frequently sent messages? You can add shortened links directly to Templates and Keywords so your team can send them with one click. 

 

Tracking Link Clicks and Engagement

Review click performance across your 1-on-1 conversations, group messages, and Peer to Peer campaigns.

Link Tracking in Individual Conversations

Individual Link Tracking

📍Path: Messages > Conversations > Select Conversation Thread

1. Click on the specific text containing your link inside the conversation thread.

2. Click the Link icon on the message bubble to view:

    • The original full URL destination.

    • The exact number of times your recipient opened the link.

 

Link Tracking in Group Messages and Campaigns

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📍Path: Messages > Group Messages > Select Group Message > Link Tracking

When sending Group Messages, Sequences, or Peer to Peer campaigns, Text Request generates an analytics breakdown once contacts begin interacting with your link:

Link Metric What It Means Why It Matters
Original Link The full, unshortened destination URL you originally entered. Confirms the exact web address recipients are redirected to.
Total Clicks The total number of times the link was clicked. Reflects overall engagement, including contacts who opened the link multiple times.
Unique Clicks The number of individual contacts who clicked the link at least once. Shows the true reach and audience size that engaged with your content.
Click Rate The percentage of delivered recipients who clicked your link. Evaluates the overall effectiveness of your call to action.

Tip: Within Group Message Analytics, scroll to the Recipients list and click the 3-dot menu. You can automatically create a new group message targeting contacts who did not click the link to send a gentle follow-up reminder.